Mellqvist Matbar
Project
Branding
Illustration
Photography
Print
Menus
Merchendise
Year: 2022 - ongoing
Client: Mellqvist Matbar
Overview
Mellqvist Matbar is an ongoing design project I’ve been part of since the beginning. What started as a website redesign has grown into a long-term creative collaboration.
Today, I support the restaurant with everything from menus, illustrations and hand-drawn graphic elements to photography, apparel and concept work for events and communication.
The goal was to create something genuine, playful and personal, a visual identity that reflects the soul of the restaurant.
The expression is rooted in hand-drawn details and strong recognition, with a look and feel that’s both rustic and full of life.
What I value most is being involved from start to finish – from the first idea to the final delivery. It’s a close collaboration where I contribute both visually and strategically, with mutual trust as the foundation.
Ongoing collaboration with Mellqvist Matbar, designing their digital presence, menus, hand-drawn elements and playful touchpoints that give the restaurant its warm and unique character.
Menus



Photagraphy






Web & Mobile



Hand-drawn elements

A custom hand-drawn vector alphabet and illustrations used for headlines, signage and playful slogans – giving the brand a unique and personal voice

